
November 19th, 2008 by

admin
Once you decide to take action on a big dream, to launch a new business, to build your dream house or to write the next great American novel, you start encountering problems and challenges. That’s how things work. When an idea is in the dreaming, thinking and planning stage there are no problems. But once you get serious, the real problems come in like icebergs to block your way.
When this happens you’ve got to keep your focus, and never let anything distract you from your goal. Sometimes this leads to some extreme situations. Bill Zanker, Founder and CEO of The Learning Annex, tells a fascinating story bout how he encountered and overcame a huge problem that took him all the way to the New York Supreme Court:
“In 1985 USA Today put out thousands of street boxes all over the five boroughs of New York City and New Jersey where people could pickup copies of the newspaper each day. Although there was no ordinance against it, Mayor Koch said, “Those boxes must go.” Gannett, the owner of USA Today, sued the city to have the boxes stay. One day I read in the paper that Gannett won the suit. The judge ruled that Gannett could keep all the boxes in place for a $1 fee.
I decided that I wanted to put in boxes all over New York city, so that we could distribute copies of the Learning Annex catalog. When I read this article, I saw my opportunity. I quickly put down 1000’s of boxes all over New York, just like USA Today. Then I got a call from the city saying, “You can’t do this.” I said, “Why?” I refused to remove the boxes. Then I got a notice that the city of New York was suing me to force me to remove the boxes. But I would not budge.
We took it all the way to the New York Supreme Court. And when we got there, I won. Just like Gannett, I was allowed keep all my boxes in place if I paid a fee of $1. I immediately sent them a certified check for $1. The boxes are still there. And we have boxes in every major city of the country, Chicago, Los Angeles, San Diego, Minneapolis, Atlanta, Boston and Philadelphia. I stayed focused and refused to quit and it paid off big!”
Technorati Tags: Bill Zanker, The Learning Annex
Posted in Thoughts |
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October 30th, 2007 by

admin
Want to own a web-site?
Want to sell your products via the Internet?
Want to provide your services to online visitors?
Want to profit from all the things above?
Firstly you are to think over the strategy of your business development. A successful marketing strategy can turn out to be a complete loss of time and money if you are not aware of the basic things if you want to run an online business. Draw a plan of your vision of your future web-site, the payment options, the promotion tactics and budget necessary to cover all these expenses.
Presumably, you have completed drawing a scheme of your online marketing strategy and you are ready to start. What things are to be taken into consideration now? Web-design, of course! As theatre begins with a rack, a professionally constructed web-site starts with your logo. All you have to do it to visit the nearest web site design company in your area or just make a contract with a web development firm that you think is the best one to entrust your future web-site to. Be very attentive and look through testimonials from previous clients. Ecommerce web development might also be a challenge if you pick up a wrong team of developers. Just “google” this or that company for positive or negative reviews and comments. An ideal option is to order a colocated hosting to “place” your web-site and forget about any troubles of sharing your physical server space with other web-sites that may be involved in illegal practices that ultimately may result in a complete ban of your web-site from the world famous Search Engines – the huge search machines that soon will drive relevant traffic to your web-site which in its turn results in your quotes and subscriptions.
Thus you’ve got the idea that there is not enough to create a web-site and gain revenue – you are to “work” over your web-site in order it receives more and more visits. But what can you do if you are not familiar with a Search Engine Optimization and online marketing? There is still a nice way out – search for a company that specializes in professional web-sites promotion and search engine marketing. But don’t get into trap – no one can guarantee that your web-site will occupy TOP5 positions for the high-traffic keywords and key-phrases! Find a golden medium – a SEO company must be reputable and have a large portfolio. Do not be lazy – contact this company’s previous clients and ask them about their experience. Be wise! Do not take every word in all good faith – these guys may be affiliated.
Having considered these things mentioned above you still won’t be one hundred percent sure that you will finally succeed and beat all of your competitors but this way is the only one to start with and ensure you are always on the right track.
Technorati Tags: World Wide Web, marketing strategy, business development, web site design, web development, Ecommerce web development, Google, colocated hosting, Search Engine Optimization, SEO company, portfolio
Posted in SEO related, Thoughts |
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June 25th, 2007 by

admin
Though not aiming at this keyword “seo issues” I’ve found out that eventually my blog moves to a 3rd (!!!) position right after Google and Matt Cutts Blog! Well, I really hope that sooner or later Matt will be aware of SeoGlobe.net.

Frankly speaking, I do not have enough time to shovel away all my matters and get down to posting - I have much to say, for example, about paid links identification algo by Google, about upcoming Google dance and webmaster tools’ new feature.. But now at the moment, sorry guys, I’m really very busy.
Soon I hope all the things will clear out and relevant fresh and interesting information about SEO and related will be posted regularly.
Stay tuned!
Technorati Tags: seo issues, Google paid links algorithm, webmaster tools,
Posted in SEO issues, Thoughts |
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April 10th, 2007 by

admin
Once (or may be more than once?
I stepped on the street with a deep thought: “What am I expecting from life?”. Having a prestigious education, deep knowledge of Linguistic issues and search engine optimization experience I won’t be unemployed in my native country. At least at this moment. I have an opportunity to make changes - I guess I’ll do it right.. I suppose, at least.
One thing I know for sure: sometimes people can not find any ways to collaborate effectively. Some people are so ambitious that they forget about others completely. My God! How long should it take for everyone to realize the only genuine truth: If we are in the same boat - row by turns! This is EFFECTIVE and ESSENTIAL for any kind of business.
Sometimes we take different roads - we are not bind to each other by family ties… Sometimes we choose to eradicate everything that is behind us and forget about past offences and failures. You know what? It’s high time to break up when there is still a chance to remain civilized business people (though it may sound funny in our environment
Anyway, I want to thank everyone that helped me a lot in my work - I bet no one feels hurt…
I still will be posting here… but at the moment I need to “unpack my thoughts”.
P.S. Globalwarming awareness2007 is practically forgotten.
Technorati Tags: Globalwarming awareness2007
Posted in Thoughts |
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