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Google January 2007 Update: the first approximation
January 26th, 2007 by 
admin
Ok, time has come to look deeper at what is happening with Google index. Frankly speaking, I did not want to dwell upon this issue – Google Update while it is still in progress but I can’t help revealing the outstanding thing to the wide public: Google has a Time machine and has started to use it as the moment 
Of course, this is a joke!
But many a true word is spoken in jest.
Don’t you believe me? Fine! I’ll prove it now to you!
11:03 am GMT +2 time: I open Google and type in “cheap cell phones” and after a millisecond I get TOP10 results. Great! Just now I’m supposed to browse through all these web-sites listed on the first page in search of a new cell phone for my mother.
Google has always been proud of their “one hundred and more algos” that enable visitors search for relevant and fresh information. Let’s check it! I will list here the list of the above mentioned web-sites in order to look at them just with an unaided eye (not from the view of professional SEO):
1) cellphones.about.com/od/topcellphones/tp/cheap_cell.htm
2) same domain (other inner page)
Due to high PR and old age of the domain this site rules the search! Not what I’m looking for but was interesting to read a person’s view on cheap cell phones.
Lacks snippet – just domain is listed in Google index.
Quite a relevant web-site but the phones are not cheap and I suspect the only thing this site is in top for – PageRank.
4) www.geeks.com/products_sc.asp?cat=210
5) same domain (other inner page)
PR0, headphones, USB card-readers, Bluetooth Headseats…. NO CHEAP CELL PHONES!
All in all, if I dig through other pages – I can find “cheap” cell phones Good site, anyway!
6) popular.ebay.com/ns/Cell-Phones/Cheap+Cell+Phones.html
Ebay is the greatest online resource to find and buy relevant necessary items but the landing page is again weird – I’m looking for cheap sell phones and not for cheap cell accessories.
7) techbargains.com/catsearch.cfm/0_3_8
By and large, a relevant result (up-to-date) but again why cell phones coupons?
May be it will be a sneer from my side but anyway look at this web-site yourself :-> This is called “modern” cell phones (oh! dated back to 2000 year!) Look at the pictures! Well, nothing against this web-site – it is informative, well-structured, well-designed (for the year 2000
At the same time one cannot but agree that this site is OLD! Completely OUTDATED! Relevant result? Huh, Google?
9) ezinearticles.com/?Cheap-Cell-Phones,-Mobile-Phone-Deals&id=74219
I have a feeling that I’m doing the wrong job – I’d rather be a copywriter and write articles and ezines for many web-sites that lack profound content and then submit them with 2 outbound links per article allowed. Why not? It’s a cushy job Ezinearticles.com seems to be the only resource that collects informative materials. Meanwhile, guys, where is Wikipedia then?
10) jcsm.org/phoneads/free-cell-phones.html
An article “why cheap widgets are crap” I do not care that some guy is thinking about cheap cell phones because he might already had bad experience – I do care about the normal, relevant, in this case - “cheap cell phones”.
AD:
After writing the actual tests of 640-802 and 70-649 with the help of testking material, students usually succeed to move on to 640-822 and then 640-863, again from testking curriculum.
Conclusions:
1) TOP-10 web-sites are VERY old sites, starting with 1996 (strong age-dependence);
2) Not 100% relevant information;
3) Snippet is formed on the basis of Meta-description;
4) Falling out of snippets;
5) Sponsored results became more relevant (as a consequence mostly);
6) Not the ghost of a chance for new web-sites.
What is the post-conclusion??
People, Google has recoiled its Index for 3, 4 or even more years ago! It’s clear as water: at those times snippet was based on meta-tags until web-masters started to abuse it. There are NO new and quality results in top-20! Google can turn back time!
Nice picture, isn’t it?
Ok, let’s get more serious: so, what has happened? Why Google is giving us this bunch of weird (the only appropriate word here) results? Is it beneficial to start AdWords campaign just now and collect unsatisfied with natural search results visitors?
To summarize, I can’t say anything in favour of this… SHAME ON YOU, GOOGLE! I still do hope that this is temporary. If it is not then Google will not stay “the Greatest G”. It is incredible but still – if you are seeking for necessary info – try Yahoo! or Live.com instead.
Sorry, Big G, but today you are a loser.
This post is to be continued…
Posted in Google Update | 